How Do You Build a Brand as a Writer?

Don’t know whether to call yourself an entrepreneur, business owner, founder, writer, artist, or creator? Pick the title that makes you feel most badass — ignoring the rules of titeldom.

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To build your brand as a writer…

Ask yourself the following questions:

To build your brand as a writer…

Get crystal clear on what you want to be known for — relationship advice guru, bestselling self-improvement author, culinary cookbook genius, style advice columnist, wine sommelier expert, etc.

To build your brand as a writer…

Pick a color scheme that screams YOU. Aesthetics matter. Your color choice matters. Your signature style matters. Pick one that you resonate with, and run with it — whether it’s neutral tones, black and white everything, hot pink everything, blood orange everything, or soft, pastel colorings. Explore what you love and follow your intuition on honing in on an image that screams You.

Photo by KAL VISUALS on Unsplash


To build your brand as a writer, clarify who you are, what your message is, and who you’re helping before you buy a website domain or begin marketing your services.

Life is better when we laugh. I write about the importance of mental health & believe our weirdness is what makes us great.

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